Shaping the market

Directly bridging the gap between social & real-money gambling.

Fueling innovation

Creating a completely new wagering experience and evolving pool-based betting.

Disrupting tradition

Interactive & intuitive gameplay based on existing markets & outcomes.

Socialising sports betting

Easy entry paths for new players built on peer-to-peer competition & communities.

Shaun Pyrah, Director Product
Presenting Swopstakes at EIG

Wagering must innovate


“Capturing the attention of millennials is the single greatest challenge confronting Australian sport… [and] the challenge for racing is clear: develop a product that appeals to the younger generations, or sit back and watch the sport gallop towards extinction.”  Gemba Group October 2017

“…design for new, digital behaviors that cut across generations: …. fun, quick social contests to keep casual fans engaged with live games.” McKinsey Group September 2017

“It’s no secret that gambling in Australia is generally on the wane.” Roy Morgan Research July 2015

New games for new players


We love sports, gaming, wagering and we love change!

We develop genuinely new wagering products that realise the opportunities created by the convergence of social media and social gaming with real money gambling.

Combining chance & skill, free and pay-to-play, rewards and big prizes, our games are purpose-built to:

  • Open up new markets,
  • Educate new players,
  • Engage & entertain existing players, and
  • Challenge and reward

Beat other players, not just odds.

Swopstakes mixes chance, skill and life-changing prizes as unique players buy and sell tickets for real-time sports & racing events. Players can hang in for the big prize or trade their way to profit before being knocked out! There’s one winning ticket in every game.

A revolutionary new social sports betting experience in a highly visual user interface.  Swopstakes launched in Australia in November 2018.


Swopstakes

Beat other players, not just odds.

Swopstakes mixes chance, skill and life-changing prizes as unique players buy and sell tickets for real-time sports & racing events. Players can hang in for the big prize or trade their way to profit before being knocked out! There’s one winning ticket in every game.

A revolutionary new social sports betting experience in a highly visual user interface.  Swopstakes launched in Australia in November 2018.


Swopstakes

Tipping and betting

Harpoon is a Tournament Tipping platform that closes the gap between tipping and betting. Based on real-time markets, operators have flexibility and control over the products they want to promote. Players can tip & bet within an integrated UI.

Harpoon is the perfect customer acquisition and retention tool.


Harpoon